BENEFITS OF ADVERTISING TO AN ORGANISATION

 

BENEFITS OF ADVERTISING TO AN ORGANISATION

• Advertising is very essential to an organization when duly conducted to an organization in a conducted most especially in area of awareness creation.  Through the use of trade promotion, advertising already creates awareness of their product and services to the final consumers.  Manufacturers often achieve the goals through the use of stickers and advertising materials that will aid in awareness creation. 
• Organisation or company’s benefit from advertising assist firm in creating good reputation before the public, advertising is the most essential promotional tools because when well used, it enhances corporate image of the organization and give such firm better market share position.  Advertising benefits cannot be overemphasized since it makes it easier for firm to easily introduce their product and services. 
• Organisation or companies benefits from advertising because advertising do inform their consumers for the consumer has the right to be inform of the existence of wants satisfying product and service where to be found the quality possess by the product in order to solicit their patronage and to enhance it. 
• Organisation also benefit from advertising because it can help salesmen a great idea and safe than a lot of embarrassment from both consumers of selling the product that is better experienced.  Manufacturer or producer who advertise his product will have a better people will to work for him and more sympathetic to the public. 
• Personal selling is very essential to an organization when duly conducted much especially in the areas of encouraging the organization to produce a very quality product that will be the best in the market.  Personal selling also help an alternative supply of product to consumer through door to door selling because the competitions are with them. 
• Personal selling is also very important to the organization through initiating a lot of people in the aspect of direct selling many women work part time in personal selling to supplement the household income.  For instance, in the United State Decon product among employs almost 1.4 million people worldwide mostly in part time.  Since its source of income to people it adds to the capital income of families or individuals, this improving the greatly of life and all those things is through personal selling.